Loading
Hyper Engage
Our
Work

Mother’s Recipe

Connecting on ground activation with digital engagement and generating UGC.

Activation

We added a tangy twist to the biggest food festival in Delhi by asking people to taste Mother’s Recipe pickle. The whole idea was to add a zing to people’s monotonous life by capturing the sour-faced expressions with #PickleUp

mothers-recipe-video

Social Media Posts

We brought the whole pickled up
experience online by sharing live
updates and pictures on the social sites.

social-media-post
social-media-post
social-media-post
social-media-post
social-media-post
social-media-post
social-media-post
social-media-post
social-media-post
social-media-post